And this is the Pureology Precious Oil Softening Hair Masque.
The Press Release says: “Experience Pureology’s Precious Oil system for softer, shinier, fuller and longer-lasting hair colour guaranteed. Precious Oil advanced system delivers 10x softer hair with the first-of-its-kind Shamp’Oil – an oil-infused Zero Sulfate and silicone free featuring a unique oil delivery system that penetrates deep into hair fiber to deliver 4x the active ingredients to drastically replenish hair from the inside out. Also featured in the system is the groundbreaking Green Seal Certified Versatile Caring Oil, the first 100% biodegradable product that is free of silicone and parabens for colour-treated hair as well as an oil-infused Condition and Softening Masque.
Precious Oil Shamp’Oil has the following benefits: zero-sulfate, zero-silicone concentrated-oil formula that gently foams, intensifies shine, adds suppleness and protects colour vibrancy. Unique oil delivery system penetrates deep into hair fiber to deliver 4x the active ingredients to drastically replenish hair. How to use: Apply a quarter-sized amount to wet hair, lather, rinse and repeat. For deeper nourishment, use as a system.
Precious Oil Condition has the following benefits: Daily, detangling concentrated conditioner that improves manageability, restores softness and boosts shine. How to use: Massage into hair and scalp. Wait 1-2 minutes. Rinse. For deeper nourishment, add one pump of Versatile Caring Oil.
Precious Oil Softening Hair Masque has the following benefits: Weekly, intense deep-penetrating nourishing treatment that fortifies the hair cuticle to illuminate shine. How to use: Apply after shampooing and leave on 2-5 minutes. Rinse. For deeper nourishment, add one pump of Versatile Caring Oil.
* Precious Oils: Sunflower Seed Oil for softness – Omega 6 essential fatty acids and phospholipids equalize the surface to restore suppleness. Coconut Oil for vitality – low molecular weight coconut oil, reduces hairs fragility by increasing flexibility. Olive Oil for shine – envelopes the hair shaft for optimum light reflection and reduced mechanical friction. Jojoba Seed Oil for moisture – locks moisture into hair for improved elasticity.
* Oleo Anti Fade Complex: Oil-based formula replicates the way hair absorbs nutrient to intelligently deliver 4x active ingredients from root to tip to provide the superior colour retention for longer lasting hair colour, guaranteed.
* Zero Sulfate: Sulfate and salt free formulas gently cleanse hair without stripping color or damaging the hair.
* Zero Waste Shampoo and Condition Packaging: Highly concentrated Zero Sulfate 250 mL shampoos offer 70+ shampoos per bottle. Bottles feature the latest FDA-approved, 50% post-consumer recycled high-density polyethylene (HDPE) materials for unparalleled safety and environmental sustainability. For secondary packaging, Pureology decreased the amount of cardboard boxes made from 100% recycled fibers. Pureology also added educational messages to these boxes, reminding purchasers to recycle the box and providing tips on how they can conserve water.”
First Impressions: I am a huge fan of Pureology products, and these didn’t disappoint. I love the packaging, the way the work, all the pros to using this particular brand. The only thing that doesn’t have me jumping for joy is the price tag. But, I do think it’s pretty worth it for the results that I always seem to get with any of their collections.
Packaging: These all have really simple packaging. No extra un-needed packages, just the bare basics. They are simple and easy to see what they are, and they are very eco-friendly, which is also a nice plus:)
Color/Pigmentation: All these products come out of the packaging as plain white.
Staying Power: I really do think these work very well. I washed my hair with the shampoo and conditioner, then slept and went to go and get my hair cut the next day. The hair stylist couldn’t get over how great my hair was. Nice:)
Details On Mine: These were all PR samples (though that in no way alters my opinions or this review). Mine are all first size, and I would definitely consider repurchasing these, along with many other Pureology products. This is truly a great brand! :)
Price/Availability: These are available here for various prices depending on the product.